Pocky - Hepi-Inc

Clients

Challenge

In 2020 Pocky wants to create a positive campaign related to new resolutions, dreams and hopes to welcome the new year with a more optimistic spirit and full of happiness.

Objective : Increase positive brand image & lead to sales

Solution

We created the #PockyOptimisBahagia campaign to invite everyone to write their dreams and hopes for 2020 through the website www.pockyoptimisbahagia.com and Pocky will grant the most wishes. We also create the #JodohnyaPocky #BukaPockylah #PockyBerasaDijepang & #NextLevelPocky campaign in 2021 -2022.

Tools

Campaign Strategy, Social media management, Website development, Digital Activity, KOL Management, BTL Daihatsu Indonesia master, Games Filter & POSM.

Results

By the implementation of planning, dedication, and a lot of hard work. We achieve this results.

12K

Total Followers Growth in 3 month

171M

Total Reach

21K

Total
Engagement

23K

Total Participant
Digital Activity

26K

Total visitor at event Daihatsu Indonesia Master

559K

Total user
microsite

PT CERIA KOMUNIKA INDONESIA

Centurion Executive Center, Sona Topas
Tower, Lantai 5A, Jl. Jend. Sudirman Kav. 26,
Jakarta 12920

Yes, strangely enough, we’ve had a couple of people ask how they can contact us. So if you’re interested in discussing the project or simply want to say hi you can choose any methods we provide below.

With happiness, we help business overcome their challenges
in creating an appropriate communication strategy for their brand.