Ajinomoto - Hepi-Inc

Clients

Saori & Mayumi wanted to increase awareness & sales in the pandemic era through campaigns on several digital platforms.

Challenge

In the pandemic situation, Saori and Mayumi want to steal the attention of digital wave. Objective: Awareness & Viral.

Solution

Hepi Inc help them to create viral issues with hashtags #SaoriBikinHappy & #MayumiTime We manage more than 1,000 voices through all digital channels (social media and WhatsApp) with a positive output; People are curious to try the recipes using Saori Lada Hitam and Mayumi for salad buah. We also manage more than 100 KOL & 50 Digital Media.

Tools

Campaign strategy, KOL management, Digital Activity & Social listening.

Results

By the implementation of planning, dedication, and a lot of hard work. We achieve this results.

2,9M

Total Reach

4M

Total Impression

Rp 760,000,000

Total PR Value

PT CERIA KOMUNIKA INDONESIA

Centurion Executive Center, Sona Topas
Tower, Lantai 5A, Jl. Jend. Sudirman Kav. 26,
Jakarta 12920

Yes, strangely enough, we’ve had a couple of people ask how they can contact us. So if you’re interested in discussing the project or simply want to say hi you can choose any methods we provide below.

With happiness, we help business overcome their challenges
in creating an appropriate communication strategy for their brand.